founded in budapest by hungarian designer eszter áron, áeron’s latest collection focuses on clean sharp silhouette with a strong emphasis on fabric quality and exquisite craftsmanship.
growing up in a textile dynasty with generations of tailors paved way for eszter’s passion in fashion. she was exposed to a creative environment from a very young age on attending textile, fashion and art fairs all around europe with her mother. the journeys together with her mother’s impeccable style shaped eszter’s vision on aesthetics.
after graduating with a double major in fashion design and business administration at the krea contemporary art school in budapest, áeron went on the work for some of the biggest and most popular brands in hungary, she then started her own brand áeron in 2011 as a combination of her extended knowledge of both fashion and business.
áeron’s design is characterized by the unique combination of superb quality, innovative craftsmanship, and effortless elegance. every collection focuses on reinventing traditional tailoring technics while only using finest materials such as japanese suede that has become a signature. áeron encompasses a rich variety of high-waist tailored pants, asymmetrical coats, oversize sweaters, and minimalistic dresses.
see the full áeron collection now in person at kapok st. francis yard.
address – kapok st. francis yard
5 st. francis yard, wan chai, hong kong